There are thousands of potential customers waiting for you in three specific spots that most entrepreneurs never tap into. The secret to grabbing mind bending lead generation opportunity lives inside “Online Groups” on the following websites:
Here is the lead generation beauty. Each of these sites allow you to utilize the “Search Bar” to surgically search for highly targeted groups that are breeding grounds for your products, offerings and services. Think about this. Imagine having the ability to search and find groups that need your products and then joining them so you can enter the conversation.
The awesome part of this non-negotiable lead generation strategy is that technology has made it easy for you to grab leads by notifying you daily and or instantly when your groups start having conversations, questions, wants and needs. On Linkedin.com and meetup.com, the sites typically send you an organized “Daily Digest” email to your normal email inbox and it shows you all of the previous day’s conversations (in your dream come true groups) and allows you to respond. That is like having a few full time assistants that never sleep and deliver potential leads to you every morning. What would you pay for that? The answer is nothing when you use these sites and their features to your business growth advantage.
This can add lots of “Zeros” to your business income if you harness the power of these ultra specific groups that are perfect for your products, services and offerings. A tip here is to be the first to respond as much as you can because we all know that the early bird gets the worm. If you did not know that, then I’ll tell you that typically the first person to respond wins the business fifty percent of the time on average. Speed kills, so check for your daily digest emails each morning and provide as much fast and valuable information as you can to grab the attention of your future customers.
On Facebook the groups notify you immediately every time someone post a new comment in your targeted groups. Once you are in the groups, Facebook lights up your “Notification Globe” any time the groups are interacting. This allows you to get notified and join the conversation to be a solution for them and win some new customers. All of this can be done 24 hours a day without leaving your couch. How is that for profitability economics? Pretty good, I would think?
Here is a big final tip to cement your approach to a lead generation avalanche. Make sure you “read the rules” and or the “about the group” information to make sure that you abide by the rules of the group so you don’t get kicked out of the group that you just got accepted into. They may not allow you to post phone numbers or emails in your interactions, but may allow you to put your website link. They may allow you to say who to speak to for more information, but not give an address. Just make sure you read the rules so that you are user friendly to the group and your future customers.
We want your success stories, so share here on our dedicated Entrepreneur growth site as well as on FB & Twitter using the hash tag #BiggerBusinessBlueprint so we can celebrate your business victories.
Jason Palliser has trained real estate investors nationwide for over 13 years on investment financing strategies. Jason has delivered investment financing strategies trainings for leading national educational companies including Donald Trump University, Robert Kyosaki Events, Wealth Intelligence Academy, REI Conferences and many more real estate offices. He has been ranked of the Top 100 loan originators in the United States for closings per year, as noted by Mortgage Originator Magazine.